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March is National Frozen Food Month! Now is the perfect time to check out what’s hot and new in the frozen food aisles. All month long many supermarkets will have special prices and promotions on frozen food products. Grocery stores and frozen food brands nationwide are teaming up p to offer amazing deals on many of the over 3,700 products you can find in the frozen food section.

Murray Lender


This year marks the 36th year of March Frozen Food Month. In response to observations that March was the slowest month for sales of frozen foods, Murray Lender (founder of Lender’s Bagels) led an effort to declare March as National Frozen Food Month. In March 1984, Lender and National Frozen & Refrigerated Foods Association (known as National Frozen Foods Association at the time) launched the first annual March Frozen Food Month promotion in an effort to raise sales. Lender will forever be known for pioneering Frozen Food Month and we’re extremely grateful for everything he did for the Association and the frozen food industry as a whole.


2019 MFFM Coupon Giveaway Logo

Before you head to the store you should make room in your freezer for your favorite products and new products that may be on sale this month. Follow these helpful tips when shopping, stocking your freezer and cooking for the best food quality. March Frozen Food Month 10K Sweeps logo


Don’t forget to enter our March Frozen Food Month Coupon Giveaway for a chance to win coupons for your favorite frozen foods! We’re also giving away $10,000 in supermarket gift cards – so be sure to enter our $10,000 Sweepstakes today!


Our friends at the Mr. Food Test Kitchen are also celebrating March Frozen Food Month and have created a special recipe featuring frozen shortcuts.



So join us in celebrating the 36th March Frozen Food Month by entering our giveaway and sweepstakes, and by checking out the latest frozen products available now from our 2020 March sponsors!

Happy Frozen Food Month 🙂